This week we are continuing our series of interviews from independent business owners with the spotlight on Bright Corner, a business borne out of Chloe Harrison’s search for the perfect nightlight for her baby. The result was the sweetest designs, which we think are so simple, yet so effective.
TFS: Hello Chloe. Welcome and thank you for agreeing to have this interview with us! For those who aren’t familiar with you and your work, please give us a little description of your company and the work you do.
C: Thanks for having me Maritza 😊. I run a little business called Bright Corner and create sustainable natural wooden décor for the home. I currently have a lighting and ornament range, all designed by me and made in the UK.
TFS: Where’s home?
C: I live in a little village called Kings Langley in Hertfordshire.
TFS: We noticed on your instagram account that you have the cutest studio at the end of your garden. What’s a typical day in the Bright Corner Headquarters?
C: I love my little garden studio and feel so lucky to have it. I have a 3-year-old daughter, so at the moment days are with her and I try and get a bit of work done here and there. Come September she will go back to pre-school and I can get back to building my business. I spend my time packing orders, designing and trying to figure out the world of PR and marketing. I also paint in my studio and try and dedicate a day a week to that @chloespaintings .
TFS: What made you decide to set up your own company?
C: I left my career in the VFX film industry due to health issues and wanting more of a stress free, flexible lifestyle. I had no idea what I wanted to do but we had just moved house out of London, so I spent some time renovating our home. I then got pregnant and focused on my new adventure as a mum, during this time I realised I wanted to run a small creative business and the idea of wooden lights came to me when I couldn’t find a well-designed wooden nightlight for feeding in the early hours.
TFS: What have been your biggest challenges?
C: Definitely juggling being a parent and running a business. It is easier now Peggy is older but it was really hard at the beginning as we couldn’t afford much childcare, so I worked evenings and weekends a lot.
TFS: What have you found has been the most successful way to promote your business?
C: I have concentrated on Instagram as my platform, I love the visual simplicity of it. You can do so many different things to promote yourself, such as work with stylists, influencers, run competitions or ad campaigns with the bonus of meeting lots of lovely creative people and other small businesses.
TFS: It’s no secret that it’s incredibly difficult for business right now, both for independents and the big names. How have you adapted your business model in response to COVID-19?
C: The main issue for me has been time, I have had to prioritise looking my little girl, so I haven’t been able to work as much and drive my business forward.
TFS: What do you feel are the advantages and disadvantages of working for yourself?
C: I love the freedom and flexibility, if I want to do a yoga class in the day or meet a friend for coffee I can and then catch up on work in the evening. I also have really enjoyed challenging myself again and feel like it is a never-ending journey of learning, which is very satisfying and keeps my work interesting. The disadvantages are definitely working alone, I miss being around inspiring people and sometimes find it hard to make decisions as self-doubt creeps in.
TFS: Have you managed to create a work/life balance? If so, any tips?
C: When starting Bright Corner, I knew that my family was the priority, so I decided to grow my business slowly making sure I have a healthy work / life balance. The biggest tip is don’t put pressure on yourself and don’t expect things to happen quickly, I think slow and steady is a much more manageable business plan. Remind yourself that one of the advantages of being your own boss is being able to manage your own time, so plan your weeks and prioritise what’s important in your business at that moment and make space for your family and yourself.
TFS: Finally, what does the future hold for you and Bright Corner? Any plans or are you taking it easy in these uncertain times?
C: I have just launched a new ornament range and I have so many ideas for designs, so I am going to concentrate on that for now. Other than that, I have no idea where Bright Corner will end up but I am enjoying where I am in my life and I love the idea of more adventures and learning in the future.
Thank you so much for taking part Chloe! I know our readers will find this really interesting and insightful. Have a look a look around the Bright Corner website. The designs are so sweet and we think they would make a beautiful addition to your home